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If absent, there are no free options for the tool. Detail Symbols 🌐 URLĪ link to the tool itself, often (though not always) the tool’s homepage. Indicates when a tool has a prerequisite “parent tool” to which it attaches. These tools either don’t have equivalents and direct competitors (to our existing knowledge), or they offer a completely unique spin on something found elsewhere. These tools either have glowing recommendations from members of theCLIKK community OR the tool’s original newsletter mention got especially high engagement. Each starred item is either a tool we use regularly or a tool we’d choose first if we needed one of its type. Testing responsive pages on multiple devices Switching between different work-app contexts Management of promotional campaigns (e.g. Getting warm prospects/customers to take the next action

split, merge, etc.)Įmail replies you wind up writing over and overįont discovery, comparison, and selectionįinding (and sharing) files from your Google Drive

#Enhanced google analytics annotations pdf#

Subscriber health/engagement on your email listĬollaboration on complex subjects/projectsĬomparing autofill results across search enginesĬomparing keyword data across search enginesĬommunicating details to clients and teammatesĬonverting between PDF and other common file typesĬonverting recorded media to valuable textual contentĬreating new Drive files (Doc, Sheet, etc.)ĭashboard for cross-platform social metricsĭelegation of tedious/lever-pulling tasksĮditing PDF files (inc. Retention of high-value leads and customers On-website customer engagement and data collection Livestreaming reach and studio capabilities Google Drive’s compatibility with Microsoft Office files Word clouds based on transcriptions from recordingsĪccessibility features/compliance on websiteĪttribution between conversations and marketing goalsĮmail deliverability and sender reputation Website widget for self-scheduling by customers

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Professional transcriptions of any recorded material New options for online promotional campaigns Mail-merge (AKA mass mail) for Gmail + G-Sheets Step #1: The first thing that we need to do is to go to GA4 and turn off the “scroll” event in Enhanced Measurement.Contract labor for small online/computer tasksĬustom reporting for FBA/Seller Central dataĭetailed/advanced controls for smartphone video Variant A: One Event – Zero Custom Dimensions When we emphasised the advantages and disadvantages of the two solutions and you, most likely, selected your favourite one, let’s implement them through Google Tag Manager. The first solution gives you to do it with one event and has a better structure, in my opinion. However, for every scroll value, you want to track, you will need to set up a unique event. In some cases, for instance, the GA4 Path Explore report, you can prefer the second one, which allows you to avoid using a custom dimension in GA4. Therefore, you can use it for all your analysis in GA4, including GA4 Exploration.

You also don’t need to create a custom dimension in GA4 because Google released the dimension “Percent scrolled” in November/December 2022. It means you don’t need to send additional events in GA4. The first one is based on using the default “scroll” event that Google Analytics 4 has. Variant B: Few Events – Zero Custom Dimensions

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You can always change the first one to the second one using the GA4 interface without any changes in GTM or your website code ( GA4 -> Configure -> Event -> Create Event). I use the first one and usually recommend the first one to my clients. There are two ways to advance GA4 scroll depth tracking:ġ.

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How to improve the standard GA4 scroll event to track other scroll values too? Let’s make our GA4 scroll depth tracking measure other scroll values too. Now that we understand how vital scroll depth tracking is for your business. Of course, correlation doesn’t mean causation. When you know the conversion rate of users who saw reviews, you can compare it to the average conversion rate of users who didn’t see the reviews section. You can use scroll depth tracking to know how many percentages of all page visitors saw reviews and how many of them converted. Although you can track two scroll variants: vertical and horizontal, most websites use only one – vertical.įor instance, your website homepage can have a section with testimonials, and you want to understand the influence of this section on conversions. Scroll Depth tracking helps you understand how much percentage of your page was scrolled by website visitors. 3 Final Word What are scroll tracking events in Google Analytics 4?